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The Social Marketing Approach

Velasco Outreach conducts campaigns using proven social marketing techniques:

Secondary research identifies key messages and themes.
Clients decide upon calls to action.
Complementary media products reinforce messages.
Focus group testing explores baseline attitudes and reception to messages.
Tracking determines public's exposure to campaign.

Media Products

Velasco Outreach works with you to determine the best media components for your campaign's goals, strategies, and budget. Products developed for campaigns may include radio PSAs, videos, print ads, press releases, web pages, and educational publications. We can develop materials in English and Spanish.

Click here to see sample campaign products.

3239 Ninth Street, Boulder, CO, 80304
Tel. (904) 377-8198
Fax. (866) 752-0655
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